An e-commerce store
A multilingual e-commerce platform
INTRODUCTION
Synclovis Systems Pvt Ltd. collaborated with a Middle Eastern client to develop a global, multilingual e-commerce platform that delivers a seamless shopping experience for users worldwide. The application’s focus on robust RTL (right-to-left) support and dynamic language adaptation aligns with the project’s objective of fostering accessibility and inclusivity in online retail.
CLIENT OVERVIEW
Our client, a visionary e-commerce company based in the Middle East, specializes in offering a wide range of lifestyle and entertainment products, including electronics, accessories, and gifts. They sought to broaden their reach to diverse international markets, emphasizing customer convenience and a user-friendly experience across multiple languages.
PROJECT OVERVIEW
Synclovis Systems was tasked with designing and developing a comprehensive e-commerce application for this client. The key requirements for the project included:
- Multilingual Support: Incorporation of multiple language options, including the ability to switch languages seamlessly.
- RTL Compatibility: Accommodate Right-to-Left languages through responsive design for an intuitive user experience.
- Filter-Based Search: Robust filtering capabilities to enable efficient product discovery.
- Simplified Checkout: Secure and streamlined checkout process, offering diverse delivery options.
INFORMATION ARCHITECTURE
CHALLENGES
Implementing an ambitious international e-commerce platform presented Synclovis with several challenges:
- Accurate Translations: Ensuring accurate, culturally sensitive translations across all product descriptions, navigation elements, and user interface components.
- RTL Adaptation: Modifying website layouts, images, and elements to provide a natural and intuitive flow for RTL languages.
- User Interface Consistency: Maintaining consistent design aesthetics and functionality across the different language versions of the platform.
SOLUTIONS
We analyzed the business goals and client vision. Understand market conditions and created an app allowing to end-users buy products with a good user experience.
Synclovis Systems addressed these challenges with the following strategies:
- Translation Management: Collaboration with professional translators and utilization of language management tools for high-quality translations.
- RTL Framework Integration: Incorporation of a specialized RTL design framework to enable automatic mirroring and adjustments for RTL languages.
- Design Testing: Thorough testing across multiple languages and devices to guarantee seamless user experiences for all supported locales.
KEY ACHIEVEMENTS
- Enhanced Accessibility: The application caters to a wider audience with its RTL support and multiple language options.
- Improved User Experience: Dynamic translations and responsive design provide intuitive navigation regardless of a user’s language preference.
- Enhanced Product Discovery: The filter-based search empowers users to find and refine their desired products with ease.
COLOR PALETTE
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TYPOGRAPHY
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SCREEN MOCKUPS
Home screen
Product detail screen
By using the filter option can easily select products as per your preference.
Cart screen
Select from delivery options and proceed to checkout.
Search screen
By using the filter option can easily select products as per your preference.
RESULT
Synclovis’ work transformed the client’s e-commerce platform into a truly global marketplace. The app’s multilingual capabilities and RTL support opened up untapped markets, extending the company’s reach and enhancing its potential for growth. Users worldwide now enjoy a smoother, more inclusive shopping experience tailored to their preferences.
